Kelley Blue Book Praises BMW Exteriors
What is it that first brings you into a dealership like Kuni BMW for a test drive? It might be that you're looking for a more fuel-efficient car. It could be that you're ready to buy your first new luxury car. It could be any number of things, but we're willing to bet that you pick a specific brand because of what you've heard about it.
More specifically, as Kelley Blue Book explains, "Image isn't everything but it is more than enough to get shoppers into the store...With standout vehicles, memorable marketing and positive word of mouth, the winners of Kelley Blue Book's 2012 Brand Image Awards have secured enviable positions in the minds of in-market shoppers."
You read that right - BMW was recently recognized in Kelley Blue Book's Annual Brand Image Awards for 2012 Best Exterior Design. The folks at KBB explicitly praised the Bavarian automaker for expertly representing the power the lives under the hood with stylish exterior lines and a dramatic presence. Which models did they praise specifically? None other than the 2012 X3 and X6 crossovers. But then, they really praised every model in the BMW lineup, from the entry-level 1 Series through the sporty M.
What's your favorite design from BMW? Maybe you're a sedan fan, or an SUV lover? Let us know in the comments section and then stop by our showroom to dig a little deeper. We're located at 10999 SW Canyon Rd Beaverton, OR 97005, and a member of our team is always happy to give you a tour of comfort and tech features of any of the models in the BMW family, arrange a test drive, and answer any of your questions.
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